The Challenge
To communicate a new business concept through an instructional brochure
CALM are a start up company offering inclusion into a network of professionals in the conveyancing industry. Utilising an affiliate marketing style model to generate leads CALM set the task of creating a brochure that would convey a complicated set of ideas that were new to an old industry in the simplest of ways.
Software
Indesign
Photoshop
Illustrator
Focus
Marketing
Instructional
Client
CALM
Date
February, 2018
Software
- Indesign
- Illustrator
- Photoshop
“Our sales team need something to help explain what we do. Can this be done with a leaflet or magazine?”
18
Double Spread Pages
In collaboration with the marketing team at CALM and plenty of draughts and re-draughts we were able to produce a brochure that satisfied the sales team requirements.