The Challenge

To communicate a new business concept through an instructional brochure

CALM are a start up company offering inclusion into a network of professionals in the conveyancing industry. Utilising an affiliate marketing style model to generate leads CALM set the task of creating a brochure that would convey a complicated set of ideas that were new to an old industry in the simplest of ways.

Software

Indesign
Photoshop
Illustrator

Focus

Marketing
Instructional

Client

CALM

Date

February, 2018

Software

  • Indesign
  • Illustrator
  • Photoshop

“Our sales team need something to help explain what we do. Can this be done with a leaflet or magazine?”

18

Double Spread Pages

In collaboration with the marketing team at CALM and plenty of draughts and re-draughts we were able to produce a brochure that satisfied the sales team requirements.

Critchley Cafe
Calco